OPEN HOUSE TO PROMOTE EARLY LITERACY AT PRIMROSE SCHOOL OF ASHBURN

The Primrose School of Ashburn, an award-winning
preschool in Northern Virginia, is celebrating summer with a unique National
Open House Event to promote early literacy. The event will take place at all
260-plus Primrose schools across the country on Saturday, July 20, from 10 a.m.
to 2 p.m.

This early literacy celebration is part of a
collaboration among Primrose Schools, Reach Out and Read, and Scholastic to
share the importance of teaching children to learn to read and love to read.
The National Open House encourages all parents to join Scholastic’s global
literacy campaign, Read Every Day. Lead a Better Life., which supports every
child’s right to read and be successful in school and in life. The campaign
website provides free resources, videos, and activities to help children read
every day.

Families from each community will enjoy interactive story
reading and play time and have the opportunity to learn more about the Primrose
Experience. The first 25 families at each Primrose school will take home a special
gift bag, complete with the Scholastic books featured at the event.

“Studies have shown that early literacy is a predictor of
future success for children, from entering kindergarten with larger
vocabularies and stronger language skills, to being prepared for adult life,”
said Jo Kirchner, President and CEO of Primrose Schools. “Together with
Scholastic and Reach Out and Read, we’re encouraging parents to promote the
importance of reading and connect with their child at our National Open House.”

The National Open House Event is part of the company’s
early learning advocacy to educate parents on the importance of early literacy
for all children in their first five years. Research from the Center on the
Developing Child at Harvard University shows that language and literacy skills
develop best in a stimulating environment where children and adults engage in
back and forth, or “serve and return,” interaction. As adults “serve” words,
children “return” with sounds and their brains light up with neural activity
that leads to learning.

Join Primrose School of Ashburn in a fun and productive
day of advocating early literacy this Saturday, July 20th from 10am until 2pm,
at their campus on 44830 Lakeview Overlook Plaza, Ashburn, VA 20147 (next to
George Washington University). For additional information call 703-724-9050, or
visit www.PrimroseAshburn.com.